Breast Cancer Advocacy Efforts Have Increased Awareness Of The Need For Regular Screening Among American Women

Each October, the color pink marks the arrival of National Breast Cancer Awareness Month. Media coverage, product promotions and even the football gridirons showcase the national effort to promote screenings and early detection of the cancer that 200,000 American women are diagnosed with each year. New research from the University of Oregon examined more than 30 years of cancer registry data to determine if October events related to National Breast Cancer Awareness Months (NBCAM) lead to increases in breast cancer diagnoses in the following month of November...

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